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NEWS
Maspion Group has received Superbrands Award
Maspion Group has become one of 25 leading companies in Indonesia which has received a ‘Superbrands Award’.
This acknowledgment has been awarded based on analysis that Maspion brand has been well known and widely acknowledged by the market. The award was presented on 25 July 2005 in Hard Rock Cafe, Jakarta by Victor Jeffery, the CEO of Superbrands International to Maspion Group, which has been represented by Budi Santoso Gunardi, Deputy Plant Manager of Maspion.
Hermawan Kertajaya, as Chairman of Indonesia Superbrands Council stated that the valuation on the award grant is based on some criterias, which among others are market dominance, longevity, goodwill, customer loyalty, and the overall market acceptance.
The Council represents well known leaders in the field to maintain the objectivity, with expectation that the recipients will improve more the brand quality to succeed in the Indonesian and global markets.
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